Pro-life diaper company EveryLife is launching a prayer campaign along with prominent Christian leaders for couples hoping to have children. The campaign, “Praying for More Babies in 2025,” is a “nationwide movement of prayer for couples longing for children.” It comes in response to “plummeting global fertility rates,” EveryLife said.

From March 11 to April 11, EveryLife is inviting married couples “longing for a child — whether awaiting their first or hoping for more” to sign up to be “covered in prayer” through the end of the year.

“The EveryLife team, alongside prominent Christian leaders and members of the faith community, will pray for each couple by name, standing in faith as they seek the blessing of a child,” EveryLife said. “Throughout the year, EveryLife will provide monthly updates to participants sharing the names of prayer partners lifting them up, encouraging scriptures and an opportunity to report answered prayers as couples trust in God’s perfect timing.”

Some of the prominent Christians supporting the initiative are Lila Rose, Allie Beth Stuckey and her husband, Timothy, and Charlie Kirk and his wife, Erika.

Others voicing their support are surfer and speaker Bethany Hamilton and her husband, Adam Dirks, and several members of the Robertson family, famous for the A&E series “Duck Dynasty.”

“Strong families make a strong nation, and together, we can help foster a future where life and family are valued and celebrated,” EveryLife said.

EveryLife was launched in 2023 by PublicSq., an online marketplace that works to help “freedom-loving Americans” find businesses that align with their values and brands itself as a conservative alternative to Amazon. The pro-life diaper company is growing quickly and now delivers diapers in all 50 states, the company said. EveryLife also supports pro-life organizations, donating diapers and wipes to crisis pregnancy centers.

When the company launched, EveryLife released an ad calling out progressive companies for embracing pro-choice values such as saying they would cover the travel expenses for their female employees’ abortions.

“While so many companies are promoting what is wrong, we choose to celebrate what is right — life,” the ad’s narrator said as a pregnant woman was shown gazing at her unborn child on an ultrasound screen.